4 Invaluable Tips on How to Use Google Keyword Planner for SEO

Before you begin to implement Google Keyword Planner for SEO campaigns – you first must acquire a Google AdWords account and then all the fun and new SEO discoveries will begin…

The Google Keyword Planner is a tool, which you can obtain for free. It is an invaluable tool for building your keyword list.

Below you will find 4 Tips on how to use Google Keyword Planner for SEO:

Obtain Keyword Ideas from Google Keyword Planner.

If you’re having a difficult time building a keyword list, that’s relevant to your website and/or business – the keyword planner has a few ways to help you identify what people are searching when they’re looking for your services and/or products.

On the Google Keyword Planner go to “search for new keywords & ad group ideas”. Once you click on this section, you can input a URL of a page on your website, preferably one that contains a lot of data about your services and/or products. By doing this, you are telling Google what your business is all about.

You can also, choose your product or service from an ample list of prearranged categories.
Moreover, the Keyword Planner has an option, which refines keywords that are suggested by targeting precise languages, search networks, and locations.

Determine Just How Competitive your Keywords are.

It is of utter importance to get an idea of what your competition is bidding on, as the competition for ad ranks can increase the costs of your paid ads. When you upload your keywords, Google will provide a ranking for each keyword. You will either get a low, medium or high rank, which is based on the number of people, who are bidding on certain keywords. This will give you a better idea and understanding of what kind of keywords are of higher importance to your competition. It will also, give you an idea of how much your ads will cost you.

Create New Keywords by Combining other Keyword Lists.

If you want to expand your current keyword list, you can easily do this by using Google Keyword Planner. On the Keyword Planner, you are able to include a different keyword list and they will be merged – creating a new array of combinations.

Observe Search Volumes.

Utilizing the Google Keyword Planner will also, assist you in determining significant impression volume on your keyword list. Go to the feature – “get search volume for a list of keywords”. Here you will find out exactly how much volume each of your keywords has.

When you implement your keyword list, the Keyword Planner tool will give you an average impression volume for all your keywords.

As you can see, the Google Keyword Planner has a lot of features, which will allow you to go above and beyond when optimizing your keyword lists. There are other tools, that are equally helpful, but you have to pay for them. Therefore, Google Keyword Planner is the best tool around for SEO campaigns.